Mixed Reality Development Melbourne


We specialise in creating MR apps for Hololens and other leading MR headsets. We work with businesses across Melbourne in a wide array of industries.

MR Development

Melbourne businesses can leverage the immense potential of Mixed Reality (MR) to create immersive experiences and unlock new opportunities. By blending the physical and virtual realms, MR enables businesses in Melbourne to reimagine product visualisation, allowing customers to interact with virtual objects in real-world environments. Collaborating across distances becomes seamless, enhancing remote teamwork and boosting productivity. Architects and designers in Melbourne can showcase their creations in captivating 3D formats, while the tourism industry can offer virtual tours and immersive experiences. MR also revolutionises advertising campaigns, facilitates efficient remote assistance, enables dynamic data visualization, and transforms training methods. Embracing MR empowers Melbourne businesses to foster innovation, engage customers, streamline operations, and gain a competitive edge across diverse industries.

How can Mixed Reality (MR) benefit my Melbourne-based business?

Allow customers to virtually try a product before buying it

Offers remote expert guidance to improve safety in manufacturing

For training and educating employees with real-life scenarios and no risk

See your products virtually before they’re sold to test the functionality of them

Deliver information in real-time

Better communication throughout the globe for international relations

Blends digital elements with the real world to show how your ideas would fit in normal life

Detailed visualisation of products or developments to help progress businesses

Accessible and available on smartphones like iPhones and iPads

Interact with possibilities and the real world to foresee issues with products before manufacture

How are MR technologies currently being used in Melbourne?

Currently, Victoria is one of the leading states in Australia for digital technology. Its incorporation of MR technology and the metaverse has put it on a global map as a front-runner in international technology advancements. Victoria’s government prioritise the use and development of advanced technology, thus leading it to remain one of the world’s most innovative and prosperous states in the industry. The industry plays a large role in Victoria’s successful economy given that it generates more than $34 billion in revenue, making it internationally competitive. Victoria has a diverse economy and many companies across its key sectors are beginning to adopt these digital technologies, such as the use of MR, which shows the progression and development into this new technological age.

Its workforce is also one of the most skilled in the industry. It’s rich in useful MR applications across multiple businesses ranging in purpose and intention, clearly showing the versatility of MR and how crucial the development of this technology is to the ongoing progression of industries in Melbourne. MR technology is currently being used in all of these sectors in Melbourne, with many more to come. Its great success and addition to companies is only the start of what’s to come with many believing MR technologies popularity to vastly grow even more.

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MR Case Studies

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Frequently Asked Questions

Is Snapchat AR or MR?

Snapchat operates within the AR space. By overlaying virtual elements over a user’s real-world experience with the help of innovative hardware, Snapchat offers unique, innovative opportunities for user engagement and digital collaboration.

Is HoloLens MR or AR?

The HoloLens is an MR system. The system still suits AR business requirements, as the difference between AR and MR is relatively minor, encompassing the use of third-party devices such as a phone for displaying information.

Is HoloLens 2 mixed reality?

Hololens 2 is a mixed reality system. Augmented reality glasses tend to be a part of a system that uses a phone, combining the world around us with graphics, data and similar readouts. The Hololens 2 is a standalone product that presents information without the need for a phone.

Is Snapchat AR or MR?

Snapchat operates within the AR space. By overlaying virtual elements over a user’s real-world experience with the help of innovative hardware, Snapchat offers unique, innovative opportunities for user engagement and digital collaboration.

Is mixed reality the future of AR & VR?

Yes. Mixed reality takes the best features of AR and VR and blends them into an incredible user experience. Users can interact with the physical and virtual world seamlessly, with MR replicating their natural behaviour and changes in perspectives. This goes beyond the traditional approaches of VR and AR, which place users within a space or overlay the physical world with additional information.

What is mixed reality vs augmented reality?

Augmented reality (AR) adds virtual information on top of what a user already sees. MR goes a step beyond this, allowing for physical and virtual environments to interact with each other, and for users to engage with these environments also. AR enhances what a user experiences of the world around them, while MR seamlessly integrates physical and virtual realities so that it’s hard to tell the difference.

What is a key feature of mixed reality?

Mixed reality is focused on collaboration and improved experience. Users can easily interact with one another within the MR environment, sharing 3D models of their physical space with virtually-connected users and engaging with others through gesture and speech recognition.

How is mixed reality used today?

Mixed reality is employed by many industries and businesses to improve employee experience and performance, simplify processes, save time and money, and deliver better results for consumers. It allows both company workers and customers to engage with combined physical and virtual spaces, interacting with the real and digital objects around them.

What is mixed reality and example?

Mixed reality allows for interactions with both physical and virtual realities at the one time. It can be employed in many ways, and an example might be a headset used by gamers, or a simulated environment as part of business training and experience.

What is the concept of mixed reality?

Mixed reality merges the physical and virtual worlds to generate a new environment in which these elements co-exist. It offers immersive user experiences, simplified business processes, and savings on the time and costs involved in developing prototypes, reviewing products, and testing employees.