Mixed Reality (MR) Development Brisbane
We create MR apps for Hololens and other MR headsets. We work with businesses across Brisbane and QLD in a wide array of industries.
MR Development
Brisbane businesses can tap into the transformative potential of Mixed Reality (MR), merging the physical and virtual realms to create captivating experiences. With MR, businesses in Brisbane can redefine product visualisation, allowing customers to interact with virtual objects in real-world scenarios. Collaborating across locations becomes effortless, fostering seamless remote teamwork and boosting productivity. Architects and designers in Brisbane can showcase their creations in immersive 3D formats, while the tourism industry can offer virtual tours and immersive experiences. MR also presents an opportunity to elevate advertising campaigns, enhance remote assistance, enable dynamic data visualisation, and revolutionise training. By embracing MR, Brisbane businesses can unlock innovation, engage customers, streamline operations, and set themselves apart in diverse industries.
What industry is your business wanting to use MR in?
How your Brisbane business can benefit from Mixed Reality (MR) technology
Increase publicity for your Brisbane business
Create a more immersive marketing campaign
Improve training for your staff
Build a more effective onboarding process
Engage potential clients with a memorable experience
Develop your product more effectively
Improve safety in the workplace, especially for labour-intensive jobs
Improve accessibility to documents and information
Promote tourism by creating destinations
Create a more engaging brand
How are MR technologies currently being used in Brisbane?
Mixed Reality (MR) technology is being used in QLD and across the gold coast in one of its most common uses, improving training processes. This is something that is beneficial across hundreds of fields, meaning it can affect the lives of thousands of people. Improved training through mixed reality gives the opportunity for workers to not experience the challenges they might face, making the learning much more engaging and improving results across the board. Onboarding processes and team building, too, are improved using MR.
Mixed Reality is an emerging technology that is still being refined and improved but already has a wide array of uses. In the medical field, for example, a Brisbane surgeon recently performed a tricky shoulder surgery using MR which projected holograms of the patient’s shoulder to assist with the task. The doctor had used mixed reality to complete many previous surgeries as well.
Mixed reality is also being used in retail to give a brand new customer experience. For example, one Brisbane company is using 3D scanning technology to create the interiors of the boats they sell so that clients can walk through the place they could potentially own.
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MR Case Studies
Frequently Asked Questions
Is Snapchat AR or MR?
Snapchat operates within the AR space. By overlaying virtual elements over a user’s real-world experience with the help of innovative hardware, Snapchat offers unique, innovative opportunities for user engagement and digital collaboration.
Is HoloLens MR or AR?
The HoloLens is an MR system. The system still suits AR business requirements, as the difference between AR and MR is relatively minor, encompassing the use of third-party devices such as a phone for displaying information.
Is HoloLens 2 mixed reality?
Hololens 2 is a mixed reality system. Augmented reality glasses tend to be a part of a system that uses a phone, combining the world around us with graphics, data and similar readouts. The Hololens 2 is a standalone product that presents information without the need for a phone.
Is Snapchat AR or MR?
Snapchat operates within the AR space. By overlaying virtual elements over a user’s real-world experience with the help of innovative hardware, Snapchat offers unique, innovative opportunities for user engagement and digital collaboration.
Is mixed reality the future of AR & VR?
Yes. Mixed reality takes the best features of AR and VR and blends them into an incredible user experience. Users can interact with the physical and virtual world seamlessly, with MR replicating their natural behaviour and changes in perspectives. This goes beyond the traditional approaches of VR and AR, which place users within a space or overlay the physical world with additional information.
What is mixed reality vs augmented reality?
Augmented reality (AR) adds virtual information on top of what a user already sees. MR goes a step beyond this, allowing for physical and virtual environments to interact with each other, and for users to engage with these environments also. AR enhances what a user experiences of the world around them, while MR seamlessly integrates physical and virtual realities so that it’s hard to tell the difference.
What is a key feature of mixed reality?
Mixed reality is focused on collaboration and improved experience. Users can easily interact with one another within the MR environment, sharing 3D models of their physical space with virtually-connected users and engaging with others through gesture and speech recognition.
How is mixed reality used today?
Mixed reality is employed by many industries and businesses to improve employee experience and performance, simplify processes, save time and money, and deliver better results for consumers. It allows both company workers and customers to engage with combined physical and virtual spaces, interacting with the real and digital objects around them.
What is mixed reality and example?
Mixed reality allows for interactions with both physical and virtual realities at the one time. It can be employed in many ways, and an example might be a headset used by gamers, or a simulated environment as part of business training and experience.
What is the concept of mixed reality?
Mixed reality merges the physical and virtual worlds to generate a new environment in which these elements co-exist. It offers immersive user experiences, simplified business processes, and savings on the time and costs involved in developing prototypes, reviewing products, and testing employees.